Across all of our respective MarCom Forums this year, we have covered a number of relevant topics essential for the modern marketer's toolkit including maximizing influencer marketing ROI, China's new online content provisions, recent developments of Wechat and international media in China.
As we move forward for the remainder of the year and for 2018, we will face new strategic challenges and demands in our roles. This event is for those seeking to network, gain exposure to and share best practices, and gain access to the key practitioners in the marketing and communications field here in Beijing.
We will focus purely on networking so that you can get on with making guanxi and will give a brief overview presentation from our forum chairs on the initiatives that have driven our roles in 2017.
*Ticket includes two drinks and canapés