BenCham from now on offers online trainings in order to stay ahead of the changing times in which time is becoming increasingly valuable and also other circumstances could make it inconvenient to visit trainings on location. We start off in April 2020 with two Sales Academy trainings, in cooperation with the Swiss and the Swedish Chambers of Commerce in Beijing. These are paid online trainings, however, will be offered under current market rate in order to add more value to your membership!

The training plan on the right side will apply for the Senior Sales Academy

Senior learning plan (12 courses, total duration: 360 min)

1. Develop a Contact Strategy

2. Gaining Referrals

3. Executive Presentation Skills

4. Overcoming Objection Process

5. Overcoming Price, Competition, and Time Objections

6. Dealing with Difficult Personalities

7. Managing Key Stakeholders

8. Using NLP to Negotiate

9. Closing Essentials

10. Embrace the No

11. Don't Take the First Answer from the Buyer

12. Using Bias in Sales

Want to know more? Contact us at or


See route

Contact us

For additional event or venue information, please send an email to

Sponsors and Partners